Meet Erthie's Investors & Advisors!

Erthie Investors:

Mike Bartlett


San Francisco Bay Area, California

Mike is an early investor in Erthie's vision, bringing a lifetime of experience as an entrepreneurial businessman. Starting with a vision for a real estate development business in his 20s, Mike invested in his first fixer-upper and lived in it while upgrading it with sweat equity. From that point onward, he has built a successful enterprise with real estate projects totaling over $30 million of investment in California, Washington, and Mexico.

Mike is an avid skiier and outdoorsman, and is passionate about environmentally-friendly products.

His track record of growing a small business into a sustainable long-term enterprise will provide Erthie with the long term vision required to achieve our mission.

Marti Pozzi


San Francisco Bay Area, California

Marti is an early investor and advisor in Erthie's vision and mission, making her an invaluable member of our team. She is a High Tech/Software Executive in the Bay Area over the past 37 Years. Marti has had the opportunity to work with some of the most notable Software Companies such as Oracle, SAP, Siebel Systems, Inquira, Sybase and Intaact.

Marti is an animal lover, and is passionate about fair, cruelty-free, an eco-friendly products for our society.

Marti is looking forward to working with the Erthie team in an advisory capacity. Her proven entrepreneurial success and expertise will help to bolster Erthie's sales effectiveness, strategic vision, and revenue potential.

Pat House


San Francisco Bay Area, California

Pat House is the co-founder and vice chairman of C3 IoT, a next-generation enterprise platform (PaaS) for the rapid design, development, and deployment of large-scale big data, AI, and IoT applications. She co-founded and served as vice chairman and executive vice president of Siebel Systems, a $2 billion CRM (customer relationship management) software company.

Pat believes in Erthie's vision to build an online marketplace that's fair, ethical, and sustainable!

Before co-founding Siebel Systems, she held managerial and executive positions at Verbatim, Oracle, and Frame Technology. Ms. House is a member of the board of directors of the Hewlett Foundation and the Carnegie Endowment for International Peace.

Erthie Advisors and Strategic Partners:

Mohan Kathayat


New Delhi, India

Mohan is the Founder & CEO of Voice of Brands Communications (VOB), a New Delhi based creative digital brand communications company managing clients in China, USA, Indonesia and Myanmar. He is the strategic and creative direction for VOB and has many brand success stories to his credit. Above all, he believes in creativity that has measurable outcomes.

Mohan believes in Erthie's vision of a better world, and that Erthie's mission is good and fair to all.

Mohan also founded BigLift, a Big Data visualization company, and OMC – a rural e-healthcare services company in India. Before founding VOB in 2009, Mohan worked in various leadership positions at Publicis, DDB, Digitas and several other WPP-owned global agencies in India, Indonesia and Italy.

Geena Young


Washington D.C. Metropolitan Area

Geena is the founder of Centric Business Solutions, a national business consulting services firm managing Bookeeping, Accounting, Business and CFO Consulting Services for commercial and public services clients, as well as State, Local, and Government sectors.

Geena believes in Erthie's corporate vision to build a fair, transparent, and conscientious Benefit Corporation!

The Centric Business Solutions team possesses CPA, MBA, PMP and CGFM credentials, with many years of combined experience in a myriad of different industries. Geena specializes in helping small and mid-size businesses meet their organizational and operational needs as they grow.

Pankaj Raval


Los Angeles Metropolitan Area, California

Pankaj is the founder of Carbon Law Group, which provides personalized, innovative legal solutions to small and medium-sized business owners and start-ups in Arizona and California. They have helped clients resolve issues such as entity choice, stock issues, startup financing, employment agreements, licensing deals, corporate contracts, trademarks, copyrights, commercial lease negotiations, and non-profit filings.

Pankaj supports Erthie's vision for an eco-conscious future that helps fair businesses grow.

Pankaj has earned widespread recognition as a personable, knowledgeable, and reliable startup, small business, and intellectual property attorney. The other members of the Carbon Law Group team are Vikas Srinath (Associate), Zach Hunsaker (Paralegal) and Lyris Ramos (Legal Assistant and Client Relationship Specialist).

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